Sandeep Selliah

Sandeep, known to many as “San,” is a master connector with a rare ability to bring people, brands, and opportunities together. A semi-professional cricketer with strong ties to the IPL, as well as the Sri Lankan and Australian cricket communities, he offers unparalleled access to top-tier athletes, emerging talent, and influential circles across international sport.

In London’s luxury hospitality scene, San is a well-known figure. With over a decade as a trusted brand ambassador for the city’s most exclusive restaurants, members clubs, and nightlife venues, he’s cultivated deep relationships with tastemakers across fashion, entertainment, and elite sport—including cricket and tennis. Whether curating private events or unlocking VIP experiences, San is the go-to for high-level access and influence.

San also plays a quiet yet impactful role in the world of female modelling, supporting and connecting rising talent, while maintaining strong links within the global tennis community.

As Chief Partnerships Officer, San leads all relationship-driven growth—developing strategic alliances, amplifying brand presence, and securing access to high-value audiences across sport, fashion, and luxury culture.